Below is the answer and explanation for you’re trying to improve an ad’s perceived quality so it performs better during an ad auction. What change would have the least-positive impact to an ad’s quality?
You’re trying to improve an ad’s perceived quality so it performs better during an ad auction. What change would have the least-positive impact to an ad’s quality?
Below is the answer and explanation for you want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets more exposure. What action should improve the ad relevance?
You want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets...
Below is the answer and explanation for what’s the easiest way to evaluate if one version of your landing page performs better than another for the same ad?
What’s the easiest way to evaluate if one version of your landing page performs better than another for the same ad?
Replace the existing landing page with the new one and compare this month’s data...
Below is the answer and explanation for a successful Google ads text ad:
A successful Google ads text ad:
Has a wrapping headline and at least 2 paragraphs of text.
Ties the call-to-action to the landing page. ✅
Mentions at least 4 key selling points.
Talks about the advertiser’s reputation.
Cor...
Below is the answer and explanation for which is a best practice for optimizing a landing page for Google ads?
Which is a best practice for optimizing a landing page for Google ads?
Several links to related websites.
Easy-to-navigate content. ✅
The same programming language across the whole site.
Prominent hea...
Below is the answer and explanation for your client’s campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client’s conversion rate?
Your client’s campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client’s conversion rate?
Make sure t...
Below is the answer and explanation for you can win a higher ad position in the auction with a lower cost-per-click (CPC) bid by:
You can win a higher ad position in the auction with a lower cost-per-click (CPC) bid by:
Creating ads that include terms or phrases people are searching for.
Creating relevant ads and keywords, but not using ad exte...
Below is the answer and explanation for in addition to how much the advertiser will pay, which two factors are decided by the Ad words auction?
In addition to how much the advertiser will pay, which two factors are decided by the ad words auction?
Whether or not the ad actually shows.
How quickly your landing page will load once a user clicks on the ad. ✅
Below is the answer and explanation for you’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on?
You’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on?
Removing an extension from the ad.
Below is the answer and explanation for when creating a text ad for the search network, advertisers will need to include three distinct components. These include the headline and the URL. What else must the advertiser include?
When creating a text ad for the search network, advertisers will need to include three distinct components. These include the headline and the...