Below is the answer and explanation for You want to increase the relevance of a Google search ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve the relevance of your ad?
You want to increase the relevance of a Google search ad so it’s more meaningful to potential customers and provides value-added inf...
Below is the answer and explanation for a successful Google ads text ad:
A successful Google ads text ad:
Has a wrapping headline and at least 2 paragraphs of text.
Ties the call-to-action to the landing page. ✅
Mentions at least 4 key selling points.
Talks about the advertiser’s reputation.
Cor...
Below is the answer and explanation for Kyle’s making an HTML5 asset to add to his portfolio of other asset types. According to HTML5 best practices, when should the name of his app and a visible call-to-action be positioned at the center of his ad?
Kyle’s making an HTML5 asset to add to his portfolio of other asset types. According to HTML5 best practices, when shou...
Below is the answer and explanation for you’re working on a Google search ad that’s not performing as expected. You specifically want more users to click on the ad. What action might improve the click-through rate on your ad?
You’re working on a Google search ad that’s not performing as expected. You specifically want more users to click on the ad. What action might...
Definition:
It is the portion of a marketing broadcast that aims to influence an individual to execute a favorable action.
Information:
A call to action strives to convince an individual to execute a specific action promptly. “Buy Now!” and “Register Today!” are some general instances. It aims to enhance the market’s acknowledgment rate...
Below is the answer and explanation for which of the following is an example of a ‘call to action’ on a website?
Which of the following is an example of a ‘call to action’ on a website?
A list of phone numbers customers can use to get in contact with you.
A ‘get directions to our store’ button which whe...
Below is the answer and explanation for when looking to create video content for your marketing strategy, what three best practices should you look to include?
When looking to create video content for your marketing strategy, what three best practices should you look to include?
Short, technical, include a call to action.
Below is the answer and explanation for how can you take advantage of video for your product/services without actually making a video?
How can you take advantage of video for your product/services without actually making a video?
This isn’t possible.
Advertise on other people’s videos. ✅
Below is the answer and explanation for what is the first step of display retargeting?
What is the first step of display retargeting?
Sourcing keywords.
Defining your audience. ✅
Writing content.
Setting a call to action.
Correc...
Below is the answer and explanation for which of these is a good practice to keep in mind when sending emails to your contacts?
Which of these is a good practice to keep in mind when sending emails to your contacts?
Run an A/B test on your subject line to determine which one works best. ✅
Send...